This television campaign is designed to call
attention to high school students who have excelled in the study
of the arts. The partnering high school selects the student who
will be interviewed at the WVIA studios for a 1-minute television
spot. The Artist of the Week spot showcases the student, high
school, and school district and salutes them for their artistic
achievement.At the end of the school year, one of the artists
is chosen as WVIAs Artist of the Year and is invited to appear
on our Scholastic Achievement Awards Show.
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