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BrainCraft

How Remixes Hijack Your Brain

Season 4 Episode 8 | 9m 17s

YouTube, as a platform for creative expression, has inspired a new form of modern creativity. In this video essay, I explore how the remix, a product of this participatory creativity, hijacks your brain. Why do we love watching things we've probably already seen be reproduced in new ways?

Aired: 03/12/18
Extras
Watch • 10:59
BrainCraft
The Attention Economy Needs to Change. But How?
So... Could you run Facebook better than Zuckerberg?
Episode: S4 E35 | 10:59
Watch • 9:14
BrainCraft
Google Owns 28% of Your Brain
AI, voice assistants and neuroscience through the lens of philosophy.
Episode: S4 E33 | 9:14
Watch • 10:01
BrainCraft
Your Emotions Are For Sale
The emerging monetization of your emotions.
Episode: S4 E34 | 10:01
Watch • 10:01
BrainCraft
How One Company Redefined Social Norms
Facebook's impact on society – how it's changed mass grief and other social norms.
Episode: S4 E32 | 10:01
Watch • 9:41
BrainCraft
The Psychological Tricks Keeping You Online
We take a look at persuasive design – and how good design persuades you every single day.
Episode: S4 E31 | 9:41
Watch • 0:58
BrainCraft
ATTENTION WARS | Trailer
We’re in the middle of an Attention War – where big tech battle it out to win us over.
Special: 0:58
Watch • 11:36
BrainCraft
Big Tech's Battle For Our Attention
So, what's the price of your attention?
Episode: S4 E30 | 11:36
Watch • 6:27
BrainCraft
How Dana Scully Changed Science
How Dana Scully Changed Science
Episode: S4 E29 | 6:27
Watch • 4:11
BrainCraft
Why Willpower Doesn't Predict Your Success
The truth about the Marshmallow Test, delayed gratification, will power and success
Episode: S4 E28 | 4:11
Watch • 8:48
BrainCraft
How Magicians Trick Your Brain
Magicians use a number of psychological tricks to bring their performances to life.
Episode: S4 E27 | 8:48
Latest Episodes
All
  • All
  • BrainCraft Season 4
  • BrainCraft Season 3
  • BrainCraft Season 2
  • BrainCraft Season 1
Watch • 10:59
BrainCraft
The Attention Economy Needs to Change. But How?
So... Could you run Facebook better than Zuckerberg?
Episode: S4 E35 | 10:59
Watch • 9:14
BrainCraft
Google Owns 28% of Your Brain
AI, voice assistants and neuroscience through the lens of philosophy.
Episode: S4 E33 | 9:14
Watch • 10:01
BrainCraft
Your Emotions Are For Sale
The emerging monetization of your emotions.
Episode: S4 E34 | 10:01
Watch • 10:01
BrainCraft
How One Company Redefined Social Norms
Facebook's impact on society – how it's changed mass grief and other social norms.
Episode: S4 E32 | 10:01
Watch • 9:41
BrainCraft
The Psychological Tricks Keeping You Online
We take a look at persuasive design – and how good design persuades you every single day.
Episode: S4 E31 | 9:41
Watch • 11:36
BrainCraft
Big Tech's Battle For Our Attention
So, what's the price of your attention?
Episode: S4 E30 | 11:36
Watch • 6:27
BrainCraft
How Dana Scully Changed Science
How Dana Scully Changed Science
Episode: S4 E29 | 6:27
Watch • 4:11
BrainCraft
Why Willpower Doesn't Predict Your Success
The truth about the Marshmallow Test, delayed gratification, will power and success
Episode: S4 E28 | 4:11
Watch • 8:48
BrainCraft
How Magicians Trick Your Brain
Magicians use a number of psychological tricks to bring their performances to life.
Episode: S4 E27 | 8:48
Watch • 4:41
BrainCraft
Why Are We More Anxious Than Ever Before?
Let's take a look at some of the genetic and environmental factors that can cause anxiety.
Episode: S4 E26 | 4:41