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We’re in the middle of an Attention War – where big tech battle it out to win over our eyeballs. Our attention spans are considered a precious—and scarce—commodity. So what is the price of your attention? In this mini-series, we'll explore the psychology, design and impact of tech and social media on both ourselves and society. A new episode will be released every Friday for the next six weeks.

So... Could you run Facebook better than Zuckerberg?
The emerging monetization of your emotions.
Facebook's impact on society – how it's changed mass grief and other social norms.
Episodes
All
  • All
  • BrainCraft Season 4
  • BrainCraft Season 3
  • BrainCraft Season 2
  • BrainCraft Season 1
So... Could you run Facebook better than Zuckerberg?
AI, voice assistants and neuroscience through the lens of philosophy.
The emerging monetization of your emotions.
Facebook's impact on society – how it's changed mass grief and other social norms.
We take a look at persuasive design – and how good design persuades you every single day.
So, what's the price of your attention?
How Dana Scully Changed Science
The truth about the Marshmallow Test, delayed gratification, will power and success
Magicians use a number of psychological tricks to bring their performances to life.
Let's take a look at some of the genetic and environmental factors that can cause anxiety.
Extras
Who is the mysterious woman at the funeral for Alison Wilson's husband?
Explore the life and legacy of notable Black scholar and civil rights pioneer W.E.B. Du Bois.
T is for tools. Can you name different types of tools?
Let's count to 4. 4 Tools!
Ji-young and friends problem solve in this fun game show.
Elmo and Tango count the number of dog toys for the number of the day.
Join Elmo, Gabrielle and Abby as they sing about gratitude with their friend SZA.
Join nature explorers Elmo and Gabrielle as they learn all about worms.
Understanding eating disorders and anxiety through the eyes of teens and their families.
One woman exposes abuse within Amish communities and helps survivors find the strength to speak out.