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We’re in the middle of an Attention War – where big tech battle it out to win over our eyeballs. Our attention spans are considered a precious—and scarce—commodity. So what is the price of your attention? In this mini-series, we'll explore the psychology, design and impact of tech and social media on both ourselves and society. A new episode will be released every Friday for the next six weeks.

So... Could you run Facebook better than Zuckerberg?
The emerging monetization of your emotions.
Facebook's impact on society – how it's changed mass grief and other social norms.
Episodes
All
  • All
  • BrainCraft Season 4
  • BrainCraft Season 3
  • BrainCraft Season 2
  • BrainCraft Season 1
So... Could you run Facebook better than Zuckerberg?
AI, voice assistants and neuroscience through the lens of philosophy.
The emerging monetization of your emotions.
Facebook's impact on society – how it's changed mass grief and other social norms.
We take a look at persuasive design – and how good design persuades you every single day.
So, what's the price of your attention?
How Dana Scully Changed Science
The truth about the Marshmallow Test, delayed gratification, will power and success
Magicians use a number of psychological tricks to bring their performances to life.
Let's take a look at some of the genetic and environmental factors that can cause anxiety.
Extras
Who is the mysterious woman at the funeral for Alison Wilson's husband?
Understanding eating disorders and anxiety through the eyes of teens and their families.
Barbara Jordan’s voice shook the nation. Discover her story in The Inquisitor.
Librarians across the U.S. examine how the review of library materials is impacting communities.
A professor seeks to prove Arthurian legends have roots in actual British history.
Experts search for evidence that female gladiators once existed in Ancient Rome.
Learn about Elie Wiesel, Holocaust survivor and Nobel Peace Prize-winning author of Night.
Elie Wiesel reunited with his sister in France.
Elie Wiesel vowed to always speak up whenever people were enduring suffering and humiliation.
In "Night," Elie Wiesel recounts a memory of witnessing three victims being hung.